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NielsenData Blog by Jared Nielsen

Mind Tricks for Business #4 - A website is a Spiderweb... Not a Funnel

Jared Nielsen pens his most recent article about search engine optimization discussing how wide open mouthed funnels are not a good model for website keywords... instead the website should demote the importance of the homepage and focus on the tens of thousands of highly precise pages in the website and promote their individual value like a spiderweb. [More]